WordPress.com owner Automattic acquires multiservice messaging app Beeper for $125M | TechCrunch
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The deal, which was for $125 million according to sources close to the matter, is Automattic's second acquisition of a cross-platform messaging solution.

Curious how none of the coverage of this launch mention that the app isn’t actually open-source (though they pretend to be an open-source project), which makes all of their claims of “end-to-end encryption” worthless

WordPress.com owner Automattic acquires multiservice messaging app Beeper for $125M

By Sarah Perez (@sarahpereztc) 2024-04-09

WordPress.com owner Automattic is acquiring Beeper, the company behind the iMessage-on-Android solution that was referenced by the Department of Justice in its antitrust lawsuit against Apple. The deal, which was for $125 million according to sources close to the matter, is Automattic’s second acquisition of a cross-platform messaging solution after buying Texts.com last October.

Screenshot of the Beeper app
Image Credits: Beepercaption

That acquisition made Texts.com founder Kishan Bagaria Automattic’s new head of Messaging, a role that will now be held by Beeper founder Eric Migicovsky, previously the founder of the Pebble smartwatch and a Y Combinator partner.

Reached for comment, Automattic said it has started the process of onboarding the Beeper team and is “excited about the progress made” so far but couldn’t yet share more about its organizational updates, or what Bagaria’s new title would be. However, we’re told he is staying to work on Beeper as well.

Screenshot of the Beeper app
Image Credits: Beepercaption

Beeper and Texts.com’s teams of 25 and 15, respectively, will join together to take the best of each company’s product and merge it into one platform, according to Migicovsky.

“[Texts.com] built an amazing app that’s more desktop-centric and iOS-centric,” he said. “So we’ll be folding the best parts of those into our app. But going forward, the Beeper brand will apply to all of the messaging efforts at Automattic,” he said, adding, “Kishan … I’ve known him for years now — there’s not too many other people in the world that are doing what we do — and it was great to be able to combine forces with them.”

The deal, which closed on April 1, represents a big bet from Automattic: that the future of messaging will be open source and will work across services, instead of being tied up in proprietary platforms, like Meta’s WhatsApp or Apple’s iMessage. In fact, Migicovsky says, the eventual plan after shifting people to the Beeper cross-platform app for managing their messages is to move them to Beeper’s own chat protocol — an open source protocol called Matrix — under the hood.

Screenshot of the Beeper app
Image Credits: Beepercaption

Automattic had previously made a strategic investment of $4.6 million), another company building on Matrix, and it contributes annually to Matrix.org.

Matrix, a sort of “spiritual successor” to XMPP, as Migicovsky describes it, offers an open source, end-to-end encrypted client and server communications system, where servers can federate with one another, similar to open source Twitter/X alternative Mastodon. However, instead of focusing on social networking, like Mastodon, it focuses on messaging.

Migicovsky said the acquisition came about because running Beeper costs quite a bit of money and it was either time to raise more funding or find a buyer. To date, Beeper had raised $16 million in outside funding, including an $8 million Series A from Initialized. Other investors include YC, Samsung Next and Liquid2 Ventures, and angels Garry Tan, Kevin Mahaffey and Niv Dror, and the group SV Angel.

“I’ve known Matt [Mullenweg, Automattic founder and CEO] for years now,” Migicovsky said, adding that the WordPress.com founder had shown commitment to open source technology, like Beeper, where about half its product is already open source. “We were looking to find a partner that could financially support this. One of the reasons why there are no other people building this type of app is it costs a surprisingly large amount of money to build a damn good chat app,” Migicovsky noted.

As for Beeper’s products, the company has now briefed the DOJ on what happened when Apple blocked its newer app, Beeper Mini, which aimed to bring iMessage to Android. That solution is no longer being updated as a result of Apple’s moves.

Screenshot of the Beeper website
Image Credits: Beepercaption

Beeper on Android launches to all

The company is instead releasing an updated version of its core app, Beeper, on Android. Unlike Beeper Mini, which focuses only on iMessage, the main app connects with 14 services, including Messenger, WhatsApp, Telegram, Signal, Instagram DM, LinkedIn, Twitter/X, Discord, Google Messages and others. Android is its biggest platform by users, as 70% are on Google’s smartphone OS.

In this rewritten version of Beeper, the company is starting to roll out fully end-to-end encrypted messages across Signal. That will be soon followed by WhatsApp, Messenger and Google Messages.

Because of Apple’s restrictions, iMessage only works if you have an iPhone in the mix, Migicovsky says, and will not be a focus for Beeper, given the complications it saw with Apple’s shutdown of Beeper Mini. However, Beeper is hopeful regulations could change things, pointing to the DOJ lawsuit and FCC investigation. In the meantime, Beeper supports RCS, which solves iMessage to Android problems like low-res images and videos, lack of typing indicators and encryption.

With the launch out of beta, the new app includes a new icon, updated design, instant chat opens and sends, the ability to add and modify chat networks directly on Android (no desktop app needed), local caching of all chats on the device and full message search.

The 10,000 Android beta testers already on Beeper will need to download the new app manually from Google Play — it won’t automatically update.

Screenshot of the Beeper website
Image Credits: Beepercaption

In addition, the 466,000 or so people on Beeper’s waitlist will now be able to try the product. They’ll join over 115,000 users who have already downloaded the app, which is now used by tens of thousands daily. The app runs on Android, iPhone, iPad, ChromeOS, macOS, Windows and Linux.

The team expects to have feature parity across platforms in a matter of months as they overhaul the iOS and desktop apps.

In time, they plan to add other services to Beeper as well, including Google Voice, Snapchat and Microsoft Teams. Beeper also offers a widget API so developers can build on top of Beeper. Plus, since Matrix is an open standard, developers will be able to build alternative clients for Beeper, as well.

The app will generate revenue via a premium subscription, where the final price may be a couple of dollars per month, but pricing decisions haven’t yet been fully nailed down. Beeper is currently free to use.

Like Automattic, Beeper’s team is remotely distributed, with employees in Brazil, the U.K., Germany and the U.S. At present, Texts.com will continue to operate as the teams begin to integrate the two messaging apps.

RiQuY
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Closed source. No privacy then.

TwinTusks
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Automattic just buys everything these days.

What product do they own that’s a cash cow??

Jetpack It made 5 mil last year for making wordpress better for the ones who are willing to pay

TwinTusks
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This is the interesting part, looking at their list of acquisitions, none of them seems to be generating any revenue. I only know wordpress, simplenote, tumblr and pocketcasts (lifetime user).

So they’re using the Embracer strategy?

EEE + Enshitification

I mean I expect WordPress.com does make money, but I don’t know how it compares to their other sites

@Kindness@lemmy.ml
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XNX
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Am i the only one that doesnt trust Matrix? Something about it makes me suspicious

I don’t like that it does pretty muh the same thing as XMPP but more inefficiently. Like, my Conduit, already a lighter than Synapse implementation, consumes around 100 megs of RAM compared to Prosody’s 30.

Also it is worrying how prevalent the central matrix.org instance is. Like, the network is federated, but if you defederate from the single central one - things might break.

arbocenc
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@EngineerGaming @xnx

What I don’t understand, then, is why #Matrix succeed where #XMPP have sunk…

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In the beeper case, the bridges matrix could run.

Goffi
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@Samsy @arbocenc #XMPP can run bridges (called “Transports” or “Gateways” in XMPP terms) since the early ages. And nowadays, there are modern ones with tight integrations: #Slidge being a flagship (including a #Matrix gateway), and I’m myself working on ActivityPub gateway and soon a email one with #Libervia. #Cheogram is also working on SMTP gateway. And #Biboumi is the flagship #IRC gateway.

Can I set this up on my own server with just packages from apt? Or so I have to do sketchy curl piped to bash or docker pull?

Goffi
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@delirious_owl If I’m not mistaken, Slidge, Libervia and Biboumi are on Debian. Not sure about Cheogram SMTP gateway.

@debacle is maintaining most of them.

Can I set this up on my own server with just packages from apt? Or so I have to do sketchy curl piped to bash or docker pull?

I’m not a fan, but all the alternatives also are sketchy or have usability issues

@LWD@lemm.ee
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removed by mod

@delirious_owl@discuss.online
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Wait till you learn about what the Lemmy Devs think about GDPR

What makes it suspicious? It’s a communication protocol.

@Kindness@lemmy.ml
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It’s also split up into multiple companies under the same matrix umbrella, and some aren’t non-profit but still get a share of the donations sent to the matrix org. It’s shady and Matrix as a whole just gives me a bad taste in my mouth.

I mean, “if it doesn’t suite your needs – fork it” still stands. As for the lack of moderation – that’s applicable to the official instance, I guess? 'Cause it’s like more than a half of all the users, so no wonder they can’t moderate everything

@Kindness@lemmy.ml
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That’s the first time I hear about that issue. Any links?

@Kindness@lemmy.ml
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OrkneyKomodo
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Maybe they could have spent some of that money on Simplenote maintenance & development.

AutoTL;DR
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This is the best summary I could come up with:


WordPress.com owner Automattic is acquiring Beeper, the company behind the iMessage-on-Android solution that was referenced by the Department of Justice in its antitrust lawsuit against Apple.

Reached for comment, Automattic said it has started the process of onboarding the Beeper team and is “excited about the progress made” so far but couldn’t yet share more about its organizational updates, or what Bagaria’s new title would be.

But going forward, the Beeper brand will apply to all of the messaging efforts at Automattic,” he said, adding, “Kishan … I’ve known him for years now — there’s not too many other people in the world that are doing what we do — and it was great to be able to combine forces with them.”

The deal, which closed on April 1, represents a big bet from Automattic: that the future of messaging will be open source and will work across services, instead of being tied up in proprietary platforms, like Meta’s WhatsApp or Apple’s iMessage.

Unlike Beeper Mini, which focuses only on iMessage, the main app connects with 14 services, including Messenger, WhatsApp, Telegram, Signal, Instagram DM, LinkedIn, Twitter/X, Discord, Google Messages and others.

In the meantime, Beeper supports RCS, which solves iMessage to Android problems like low-res images and videos, lack of typing indicators and encryption.


The original article contains 1,026 words, the summary contains 215 words. Saved 79%. I’m a bot and I’m open source!

@delirious_owl@discuss.online
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Curious how none of the coverage of this launch mention that the app isn’t actually open-source (though they pretend to be an open-source project), which makes all of their claims of “end-to-end encryption” worthless

The most important component to be open-sourced in an app that claims “client-side encryption” is the client, where the encryption actually takes place…

The encryption can’t be end-to-end anyway. If you send messages between services with different encryption protocols, then you trust Beeper to decrypt your message mid-transit, to then re-encrypt it with the protocol of the recipient.

It could be if the bridge was on the device

The whole point of the Beeper App is to let them handle everything, though.

And even if you self-host, you’re still breaking encryption and have to make sure everything is properly secured.

Not really. If I could have an open source client that will bridge to WhatsApp on my phone, I’d gladly use it.

The reason I don’t is because I don’t run closed source software on my phone.

Yeah, Beeper is kind of in a strange place now. I get why they wanted to make their own app to make the bridging experience (especially setup) more seamless. But now with a fully custom closed-source app they are even further off the open path.

What I really want from Beeper is to be able to connect to their bridges from a non-beeper Matrix account with a non-Beeper client. I would happily pay them for the service of managing bridges. I don’t have much interest in having a Beeper-owned account in a custom Beeper client.

Why don’t you use ems or another service that offers bridges?

Does EMS offer bridges? Looking at https://element.io/pricing I don’t see anything. I seem to recall them having a Slack bridge in the past but don’t remember them having a full suite.

@barbara@lemmy.ml
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https://ems.element.io/element-one

No slack bridge afaik

Also not really comparable to Beeper:

Beeper supports:

  • Whatsapp
  • Facebook Messenger
  • Twitter
  • Android SMS
  • Google Messages (SMS/RCS)
  • Telegram
  • Signal
  • Matrix
  • Slack
  • Google Chat
  • Instagram
  • IRC (Libera.chat)
  • Discord
  • LinkedIn
@barbara@lemmy.ml
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You’re right :)

In this sub, most shouldn’t even matter 😅

Unfortunately even in this sub some of us need to talk to people who use privacy-unfriendly options.

So having bridges is a great way to slowly migrate to a private option. I can meet my friends where they are, stop running non-free software and then can slowly move my friends over.

Well, I read on one of the articles that they moved to a custom app so the bridging could be done on your app, so the messages never get decrypted by Beepers servers.

But thats unverified gossip and cannot be verified so long as the repo isnt public

Yeah, they’ve been talking about that a lot but it isn’t clear if that will be an option or the only option. I wouldn’t be surprised if they only want to keep one method around in the long term though.

Personally I don’t want the bridges to run on my phone as I want the bridges to work even if my phone is off, out of batteries, not connected to the internet or fell into a volcano. Not to mention wasting battery replaying messages while I work on my computer. It isn’t even clear if these on-phone bridges are synced to other devices in the account which would be an absolute deal breaker for me.

lemmyreader
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When I first heard of Beeper I thought it was interesting. But reading later that they were buying really old iPhones to jail break them for bridging with iMessage I had some doubts. Now they’re bought by the Wordpress people, who also bought Tumblr, and apparently selling user data to AI.. And from what I’ve read about bridges there is no E2EE with Matrix (what Beeper seems to use) to Signal bridge.

Snot Flickerman
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Really, after what he did to Pebble, people shouldn’t have been surprised that Migicovsky didn’t and doesn’t have a plan. You couldn’t trust his word on Pebble, and you couldn’t trust his word on this.

In November 2022, they flubbed my onboarding to Beeper by not telling me that the onboarding would be a recorded Zoom meeting until I was entering the Zoom meeting. I declined to join the meeting and followed up with questions about their privacy policy. Specifically, I referenced the previous sale of Pebble to a different company, and asked what guarantees there were about the privacy policy staying the same after a sale of the company. It’s often one of the first things changed due to “enshittification” when purchased by a larger company, that the “rules” of your relationship to the company change. I never received a response to my questions. I sort of figured the lack of response said as much as a response could have which was “Yeah we don’t have any guarantees” as proven by this sale. Like you pointed out, they’re merging Beeper with a closed source project, of which the outcome will likely be… another closed source project.

This is a mess and it makes me glad I never gave this charlatan a dime. Spinning up your own Matrix server and bridges was always a better idea, since Beeper was just other people doing that step for you anyway.

lemmyreader
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This is a mess and it makes me glad I never gave this charlatan a dime.

Thanks for sharing this. Makes me think that the words “open” and “privacy” are sometimes just buzz words used by people who are stuck in their old habits that conflict with the real meaning of those words.

Spinning up your own Matrix server and bridges was always a better idea, since Beeper was just other people doing that step for you anyway.

Exactly. And now that Slidge has landed in Debian repositories, XMPP and bridges gives more choice to people who want self hosting.

@Kindness@lemmy.ml
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Does sludge let me use WhatsApp on my matrix client?

lemmyreader
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Guess not as Slidge is XMPP. But Matrix bridge with WhatsApp appears to be possible : https://etke.cc/help/bridges

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