United Airlines starts serving passengers personalized ads on seat-back screens
www.cnbc.com
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United's Kinective Media is the latest example of how airlines have adopted new revenue streams such as cobranded cards.

The carrier on Friday said it launched a media platform to serve travelers personalized advertisements on seat-back screens and in its app, among other platforms, as it seeks to leverage customer data.

d-RLY?
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fedilink
2321d

ability to reach engaged customers

Not sure that being stuck to a spot in a tube you can’t just escape (and easily live) from is the same as “engaged”.

not flying united anymore, thanks for the tip

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