It’s not just a breach you have to worry about. Credit agencies actively monetize your financial data by selling it to anyone who wants it. You didn’t give it to them, you didn’t authorize it, they collect it and they sell it.
heh. This reminds me of electric cars. I’ve been happily driving one for 9 years.
Lots of people online and in person tell me “Electric cars aren’t there yet. They won’t work.” Well, you must be correct then. I just handed down my first EV to my kid and bought a second one.
I work for a company that does marketing, and they are seriously struggling right now because TV and Social media ads are getting more expensive, while at the same time becoming less effective.
Yes. This is true.
Because ads suck and people hate them. Whats the new way? Be good at what you do so people talk about your brand. Show up in searches when I’m looking for you. That’s it.
Oh good. Because if there’s a profile of my advertising preferences out there, it knows that when I am forced to view an ad, I look away from the screen, turn off the volume, sigh dramatically, and say “Fuck <this product> right in the ass.”
This was happening to some extent 10-12 years ago when I first signed up for Facebook. There would be an ad for Target and it would say “Your friend Jimmy Smith likes Target”. And then I’d ask Jimmy if he follows the Target account on Facebook, and he’d say hell no.
This always seemed shady as fuck, and that was before Facebook got much much worse.
It’s not just a breach you have to worry about. Credit agencies actively monetize your financial data by selling it to anyone who wants it. You didn’t give it to them, you didn’t authorize it, they collect it and they sell it.
https://www.equifax.com/business/marketing/